{"id":3262,"date":"2011-10-04T21:42:06","date_gmt":"2011-10-05T04:42:06","guid":{"rendered":"http:\/\/wormholeriders.org\/cc\/?p=3262"},"modified":"2017-11-11T23:47:19","modified_gmt":"2017-11-12T07:47:19","slug":"3d-entertainment-summit-2011-confronts-reality-%e2%80%93-and-is-not-afraid","status":"publish","type":"post","link":"https:\/\/wormholeriders.org\/cc\/2011\/10\/04\/3d-entertainment-summit-2011-confronts-reality-%e2%80%93-and-is-not-afraid\/","title":{"rendered":"3D Entertainment Summit 2011 Confronts Reality \u2013 AND IS NOT AFRAID!"},"content":{"rendered":"<p><a title=\"Click to learn more about the 3D-Entertainment-Summit!\" href=\"http:\/\/www.3d-summit.com\/\" target=\"_blank\"><\/a><a title=\"Click to learn more about 3D Entertainment Summit 2011\" href=\"http:\/\/www.3d-summit.com\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3535\" title=\"Click to learn more about 3D Entertainment Summit 2011\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-2011-Banner-640.jpg\" alt=\"Click to learn more about 3D Entertainment Summit 2011\" width=\"640\" height=\"124\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-2011-Banner-640.jpg 640w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-2011-Banner-640-256x49.jpg 256w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">Hello 3D Entertainment fans,<\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">3D content endured a number of hits from the audience, media, and creative practitioners since 2010\u2019s <a title=\"Click to visit and learn more about the 3D Entertainment Summit!\" href=\"http:\/\/www.3d-summit.com\/\" target=\"_blank\">3D Entertainment Summit<\/a>, but the business intelligence of 2011 suggests 3D uptake is performing at least as well as other entertainment technologies (Blu-Ray discs, DVDs, High-definition digital film, etc) in its \u2018sophomore\u2019 year.  Consumer interest is up, intent to buy is very acceptable, and artists and technicians are getting on the same page in order to develop new and innovative experiences in 3D.<\/span><\/span><\/p>\n<p><a title=\"3D Entertainment Summit - Crowded Room\" href=\"http:\/\/www.3d-summit.com\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3537\" title=\"3D Entertainment Summit - Crowded Room\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-Crowded-Room-wide.jpg\" alt=\"3D Entertainment Summit - Crowded Room\" width=\"640\" height=\"321\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-Crowded-Room-wide.jpg 640w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-Crowded-Room-wide-256x128.jpg 256w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><object width=\"640\" height=\"390\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/9S71MGIEfPs?version=3&amp;hl=en_US\" \/><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><embed type=\"application\/x-shockwave-flash\" width=\"640\" height=\"390\" src=\"http:\/\/www.youtube.com\/v\/9S71MGIEfPs?version=3&amp;hl=en_US\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">The driving trend across panels then, was that the audience has no interest in unsatisfying 3D experiences but that they seem quite responsive to quality 3D. Academy Award winner (and perhaps legitimate King of the entertainment World) <a title=\"Click to visit and follow James Cameron on Twitter!\" href=\"http:\/\/twitter.com\/#!\/JimCameron\" target=\"_blank\">James Cameron<\/a> spoke most deeply about the use of 3D at the conference and of pushing the boundary of what 3D can do. <\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\"><a title=\"3D Entertainment Summit - featured special guests\" href=\"http:\/\/www.3d-summit.com\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3550\" title=\"3D Entertainment Summit - featured special guests\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-featured-special-guest.jpg\" alt=\"3D Entertainment Summit - featured special guests\" width=\"640\" height=\"206\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-featured-special-guest.jpg 640w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-featured-special-guest-256x82.jpg 256w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><br \/>\n<\/span><\/span><\/p>\n<p><object width=\"640\" height=\"390\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/4LoInGntjXk?version=3&amp;hl=en_US\" \/><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><embed type=\"application\/x-shockwave-flash\" width=\"640\" height=\"390\" src=\"http:\/\/www.youtube.com\/v\/4LoInGntjXk?version=3&amp;hl=en_US\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">Gone are the days where stereographers sit back and tsks-tsks the camera set-up, <a title=\"Click to visit and follow James Cameron on Twitter!\" href=\"http:\/\/twitter.com\/#!\/JimCameron\" target=\"_blank\">James Cameron<\/a> said, and tells the director why their shots won\u2019t <a title=\"Click to learn more about the Cameron Pace Group!\" href=\"http:\/\/www.cameronpace.com\/v2\/index.php\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-3554\" title=\"Click to learn more about the Cameron Pace Group!\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/Cameron-Pace-Group.jpg\" alt=\"Click to learn more about the Cameron Pace Group!\" width=\"455\" height=\"113\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/Cameron-Pace-Group.jpg 455w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/Cameron-Pace-Group-256x63.jpg 256w\" sizes=\"auto, (max-width: 455px) 100vw, 455px\" \/><\/a>work for breaking the Rule-of-30 or because objects are hanging off the edges, etc. Stereographers need to push themselves creatively to think of new ways to achieve the vision that is being driven. <\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">The director shared the stage with his longtime collaborator \u2013 and near equally famous partner in the 3D world \u2013 <a title=\"Click to learn more about Vincent Pace at the Cameron Pace group!\" href=\"http:\/\/www.cameronpace.com\/v2\/index.php\" target=\"_blank\">Vincent Pace<\/a>, and the head of the <a title=\"Click to visit and learn more about the #D Summit at their official web site!\" href=\"http:\/\/www.3d-summit.com\/\" target=\"_blank\">3D Entertainment Summit<\/a>, Bob Dowling.<\/span><\/span><\/p>\n<p><object width=\"640\" height=\"390\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/41EZ6gj2p8A?version=3&amp;hl=en_US\" \/><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><embed type=\"application\/x-shockwave-flash\" width=\"640\" height=\"390\" src=\"http:\/\/www.youtube.com\/v\/41EZ6gj2p8A?version=3&amp;hl=en_US\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p><a title=\"3D Entertainment Summit 2011 - Pace, Cameron,  Dowling\" href=\"https:\/\/twitter.com\/#!\/socialu3D\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3552\" title=\"3D Entertainment Summit 2011 - Pace, Cameron,  Dowling\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-20111-Pace-Cameron-Dowling.jpg\" alt=\"3D Entertainment Summit 2011 - Pace, Cameron,  Dowling\" width=\"640\" height=\"858\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-20111-Pace-Cameron-Dowling.jpg 640w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-20111-Pace-Cameron-Dowling-143x192.jpg 143w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-20111-Pace-Cameron-Dowling-286x384.jpg 286w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-20111-Pace-Cameron-Dowling-572x768.jpg 572w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><object width=\"640\" height=\"390\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/fedjWvTLJ94?version=3&amp;hl=en_US\" \/><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><embed type=\"application\/x-shockwave-flash\" width=\"640\" height=\"390\" src=\"http:\/\/www.youtube.com\/v\/fedjWvTLJ94?version=3&amp;hl=en_US\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">Outside of the keynote speaker, the work and insight presented at the Summit dovetails into three categories richly captured by one presenter in the overlapping circles of a Venn Diagram. They are: technology, content, and distribution. The Summit even devoted a panel section to precisely this \u201cchicken and egg\u201d topic. <\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">The potentially downward spiral goes like this: first, since there is a relative lack of 3D content (compared to 3D), then why would consumers bother to invest in 3D TVs?  And, if consumers only own a limited number 3D TVs, why would distributors invest in creating expensive distribution channels? Lastly, if there only limited means of distribution, why would creators invest in creating quality content? Taken as a whole, the 3D Entertainment Summit had the following responses to those questions. <\/span><\/span><\/p>\n<p><strong>CONTENT:<\/strong><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">Indeed it\u2019s true, only limited amounts of 3D content exist in the world at this moment in time. Charlotte Jones and Helen Davis Jayalath from media research firm IHS Screen Digest even indicate that the number of studio films slated for release in 2012 is at present a little bit less than 2011. However, Hollywood is not everything and they also pointed out that the overall global production of 3D material has risen dramatically. <\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\"><a title=\"3D Entertainment Summit - Ron Beck &amp; Claya from Jump 3D\" href=\"https:\/\/twitter.com\/#!\/socialu3D\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3569\" title=\"3D Entertainment Summit - Ron Beck &amp; Claya from Jump 3D\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-Ron-Beck-Claya-from-Jump-3D.jpg\" alt=\"3D Entertainment Summit - Ron Beck &amp; Claya from Jump 3D\" width=\"640\" height=\"478\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-Ron-Beck-Claya-from-Jump-3D.jpg 640w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-Ron-Beck-Claya-from-Jump-3D-256x192.jpg 256w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-Ron-Beck-Claya-from-Jump-3D-514x384.jpg 514w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><br \/>\n<\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">\u201cIt is important to remember that the appetite for 3D is significantly greater outside the US then it is inside,\u201d said a Wall-Street investment analyst on a later panel. In total then, production of 3D entertainment shows large growth in the course of the last year. Beyond narrative entertainment, Bryan Burns, VP of Strategic Business Planning at ESPN, told the audience that the media outlets ran a web\u2019s worth of stories about how ESPN 3D was soon going to close it\u2019s doors.  \u201cThree days later, we announced adding Monday Night Football to our slate of 3D content.\u201d <\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">Professionals on the Mobile 3D panel also expressed that the single biggest driver of 3D content on the web and smart phones is, surprisingly, user-generated content. In addition to all these, the 3D content that seems most ready to inflate the 3D library in hurry is the conversion of classic 2D films in 3D.  The potential for success with this model was illustrated quite clearly with Disney\u2019s conversion release of the <a title=\"Click to visit and learn more about The Lion King at Disney Studios!\" href=\"http:\/\/disney.go.com\/lionking\/\" target=\"_blank\">Lion King,<\/a> which took in just under $30 million at the most recent box office (a ridiculous number for a September release). <\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\"><a title=\"Lion King by Disney Studios\" href=\"http:\/\/disney.go.com\/lionking\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3561\" title=\"Lion King by Disney Studios\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/Lion-King-by-Disney-Studios-640.jpg\" alt=\"Lion King by Disney Studios\" width=\"640\" height=\"357\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/Lion-King-by-Disney-Studios-640.jpg 640w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/Lion-King-by-Disney-Studios-640-256x142.jpg 256w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><br \/>\n<\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">Cameron also mentioned the conversion of Titanic (at a cost of 18 million) and of course George Lucas has already said he will convert Star Wars.  In addition, panelist Buzz Hayes, Executive Stereoscopic Producer at Sony, showed powerful clips of Sony\u2019s upcoming 3D WWII documentary that is a combination of stereoscopically shot video and converted found footage. Therefore, while the most prominent player, Hollywood, appears to have taken a conservative stance toward 3D ramp up, the open field of opportunity in the 3D market is driving large numbers of content makers to produce and deliver in 3D.<\/span><\/span><\/p>\n<p><a title=\"3D Entertainment Summit - FDR in 3D\" href=\"http:\/\/twitter.com\/#!\/socialu3D\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3571\" title=\"3D Entertainment Summit - FDR in 3D\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-FDR-in-3D.jpg\" alt=\"3D Entertainment Summit - FDR in 3D\" width=\"640\" height=\"478\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-FDR-in-3D.jpg 640w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-FDR-in-3D-256x192.jpg 256w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-FDR-in-3D-514x384.jpg 514w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><strong><span style=\"font-size: 13pt;\"><span style=\"font-family: 'Calibri';\">TECHNOLOGY:<\/span><\/span><\/strong><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">Marketing research presented at the Summit revealed an interesting surprise:  in the push to brand 3D televisions as a new type of experience, the <span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">consumer became confused to the point that the consumer believed they were making a decision between buying a 3DTV or an HDTV. They did not understand that 3DTVs are themselves HD televisions that can be watched in crisp, high-resolution 2D. <\/span><\/span><\/span><\/span><\/p>\n<p><a title=\"3D Entertainment Summit 2011 - Technology Suit\" href=\"http:\/\/www.3d-summit.com\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3570\" title=\"3D Entertainment Summit 2011 - Technology Suit\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-2011-Technology-Suit.jpg\" alt=\"3D Entertainment Summit 2011 - Technology Suit\" width=\"640\" height=\"478\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-2011-Technology-Suit.jpg 640w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-2011-Technology-Suit-256x192.jpg 256w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-2011-Technology-Suit-514x384.jpg 514w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\"><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">Panelists remarked that both the marketing literature and the on-the-ground salespersons\u2019 dialogue will be redefined to frame the new line of sets as \u2018high-end HDTVs that also provide 3D when you want it.\u2019  Even with these issues, John Revie, SVP of Samsung Home Entertainment, said by years end 3 million units of 3DTVs will have been sold. <\/span><\/span><\/span><\/span><\/p>\n<p><a title=\"3D Entertainment Summit 2011 - Dolby 3D glasses\" href=\"http:\/\/twitter.com\/#!\/socialu3D\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3568\" title=\"3D Entertainment Summit 2011 - Dolby 3D glasses\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-2011-Dolby-3D-glasses.jpg\" alt=\"3D Entertainment Summit 2011 - Dolby 3D glasses\" width=\"640\" height=\"478\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-2011-Dolby-3D-glasses.jpg 640w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-2011-Dolby-3D-glasses-256x192.jpg 256w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-2011-Dolby-3D-glasses-514x384.jpg 514w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">While a \u2018battle\u2019 remains over active vs passive glasses, the major success is that a system of standards were passed among active glasses makers which means any user buying any active system can bring their active glasses to any other active system and receive the same quality 3D.  In addition to the active vs passive glasses, the constant question of course, \u201cwill they ever go away?\u201d  Tech predictions remained at the 5-10 year range before autostereoscopic commercial displays will be good enough for average consumers even with the recent buzz about Samsung\u2019s possible autostereoscopic field-study success. <\/span><\/span><\/p>\n<p><strong>DISTRIBUTION:<\/strong><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">Screen Digests analysts show the increase in 3D digital screens has grown from under 10% in the beginning of 2009 to nearly a third of all theaters at the end of 2011.  They also reported that the number of global television channels jumped from under five in 2009, to over 35 by the end of 2011.  The number of mobile screens and computer monitors capable of projecting 3D both also increased.  Another tidbit that need be noted is that global box-office for 3D films \u2013 in a year where the perception seems to be down on 3D \u2013 more than doubled to 6.1 billion dollars last year. <\/span><\/span><\/p>\n<p><a title=\"3D Entertainment Summit - on screen\" href=\"http:\/\/twitter.com\/#!\/socialu3D\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3566\" title=\"3D Entertainment Summit - on screen\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-on-screen.jpg\" alt=\"3D Entertainment Summit - on screen\" width=\"640\" height=\"478\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-on-screen.jpg 640w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-on-screen-256x192.jpg 256w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-on-screen-514x384.jpg 514w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><strong>CONCLUSION:<\/strong><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">In the end though, some of the best points made about the future of 3D weren\u2019t so rational and weren\u2019t so steeped in data. The commitment of artists like Martin Scorsese, Stephen Spielberg, Ang Lee, and Baz Luhrman to big-budget 3D projects seemed to be quite an argument in favor of more 3D. The clips shown on screen by panelists weren\u2019t dim, didn\u2019t hurt, and weren\u2019t fuzzy. <\/span><\/span><\/p>\n<p><a title=\"3D Entertainment Summit - At the podium\" href=\"http:\/\/www.3d-summit.com\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3572\" title=\"3D Entertainment Summit - At the podium\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-At-the-podium.jpg\" alt=\"3D Entertainment Summit - At the podium\" width=\"640\" height=\"321\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-At-the-podium.jpg 640w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-At-the-podium-256x128.jpg 256w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">The camera-rigs displayed by Radiant Images showed attention to the needs of artists from technicians. And the most interesting non-data driven point about the value of 3D experiences was a random comment by the keynote speaker, James Cameron.  He didn\u2019t mention statistics and he didn\u2019t make any kind of argument. He simply asked, \u201cLook, I could shoot AVATAR 2 in 2D on Black &amp; White film on a 16mm camera\u2026 Is that what you think I should do?\u201d<\/span><\/span><\/p>\n<p><a title=\"3D Entertainment Summit - Bob Dowling Vince Pace and James Cameron\" href=\"http:\/\/twitter.com\/#!\/socialu3D\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3564\" title=\"3D Entertainment Summit - Bob Dowling Vince Pace and James Cameron\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-Bob-Dowling-Vince-Pace-and-James-Cameron.jpg\" alt=\"3D Entertainment Summit - Bob Dowling Vince Pace and James Cameron\" width=\"640\" height=\"478\" srcset=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-Bob-Dowling-Vince-Pace-and-James-Cameron.jpg 640w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-Bob-Dowling-Vince-Pace-and-James-Cameron-256x192.jpg 256w, https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-Bob-Dowling-Vince-Pace-and-James-Cameron-514x384.jpg 514w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\"><a title=\"Click to visit and follow WormholeRiders News Agency on Twitter!\" href=\"http:\/\/twitter.com\/WormholeRiders\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-4314\" title=\"Click to visit and follow WormholeRiders News Agency on Twitter!\" src=\"http:\/\/wormholeriders.net\/MovieM\/wp-content\/uploads\/2011\/02\/WormholeRiders-New-Logo-150.jpg\" alt=\"Click to visit and follow WormholeRiders News Agency on Twitter!\" width=\"150\" height=\"150\" \/><\/a>Thanks to <a title=\"Click to visit and follow WR_Systems (Kenn) on Twitter!\" href=\"http:\/\/twitter.com\/wr_systems\" target=\"_blank\">Kenn<\/a> for staging my report and thanks to you for reading and visiting Convention Corners at  <a title=\"Click to visit and follow WormholeRiders News Agency on Twitter!\" href=\"https:\/\/twitter.com\/#!\/WormholeRiders\" target=\"_blank\">WormholeRiders News Agency<\/a>. <\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">As my first news article for WHR I would appreciate if you could leave a comment here or if you prefer, click the social media icons below to share this news article. <\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">Also, please <a title=\"Click to visit and follow Sean Connolly on Twitter!\" href=\"http:\/\/twitter.com\/#!\/socialu3D\" target=\"_blank\">visit me on Twitter<\/a>,  <a title=\"Click to visit and follow WormholeRiders News Agency on Twitter!\" href=\"http:\/\/twitter.com\/WormholeRiders\" target=\"_blank\">WHR on Twitter<\/a>, <\/span><\/span><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\"><a title=\"Click to visit and follow WormholeRiders on Facebook!\" href=\"http:\/\/www.facebook.com\/WormholeRiders\" target=\"_blank\">WHR on Facebook<\/a> or visit me on Twitter by clicking the text links or images avatars in this news story. I and the WHR team look forward to will <a title=\"Click to visit and follow WHR on Twitter!\" href=\"http:\/\/twitter.com\/WormholeRiders\" target=\"_blank\">Seeing You on The Other Side<\/a>&#8220;! <a title=\"Click to visit and follow Sean Connolly on Twitter!\" href=\"http:\/\/twitter.com\/#!\/socialu3D\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-3563\" title=\"Click to visit and follow Sean Connolly on Twitter!\" src=\"http:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/Sean-Connolly-195.jpg\" alt=\"Click to visit and follow Sean Connolly on Twitter!\" width=\"192\" height=\"191\" \/><\/a><\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">Thank you. <\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\">Regards, <\/span><\/span><\/p>\n<p><span style=\"font-size: 13pt; mso-fareast-font-family: 'Calibri'; mso-bidi-font-family: 'Calibri';\"><span style=\"font-family: 'Calibri';\"><a title=\"Click to visit and follow Sean Connolly on Twitter!\" href=\"http:\/\/twitter.com\/#!\/socialu3D\" target=\"_blank\">SocialU3D<\/a> (Sean Connolly) <\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hello 3D Entertainment fans, 3D content endured a number of hits from the audience, media, and creative practitioners since 2010\u2019s 3D Entertainment Summit, but the business intelligence of 2011 suggests 3D uptake is performing at least as well as other entertainment technologies (Blu-Ray discs, DVDs, High-definition digital film, etc) in [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":3564,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1215,1342,1217,1225,1348,1351,1341,1144,1330,672,1245,1333,1216,1260,1350,1336,1345,1338,1353,1349,1352,1343,1331,1354,1334,1332,1335,1344,1339,380,1347,1146,1324,1346,1340],"tags":[1218,1219,3979,1220,1221,1222,1223,1224,3981,3982,1226,1227,1228,1229,1230,1231,1232,1233,1234,1235,1236,1237,1238,1239,1240,1241,1242,1243,3712,1244,3983,1246,1247,1248,1249,1250,3984,1252,1253,1254,1255,1256,1257,1258,1259,3980,3985,1261,1262,1263,1264,1265,1266,1267,1268,1269,1270,1271,1272,1273,1274,1275,1276,1277,1278,1279,1280,1281,1282,1283,1284,1285,1286,1287,1288,1289,1290,1291,1292,1293,3424,1294,1295,1296,585,1297,1298,1299,1300,1301,1302,1303,1304,1305,1306,1307,1308,1309,3604,1310,1311,1312,1313,1314,1315,1316,1317,1318,1319,1320,1321,1322,1323,3986,1325,1326,1327,1328,1329],"class_list":["post-3262","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3d-entertainment-summit","category-azuna","category-bob-dowling","category-bryan-burns","category-cameron-pace-group","category-chris-mcgurk","category-ddd","category-disney-studios","category-dolby","category-dreamworks","category-espn","category-imax","category-james-cameron","category-jeffrey-katzenberg","category-john-revie","category-jump-3d","category-kotra","category-lg-cinema","category-lion-king","category-michael-v-lewis","category-mick-hocking","category-mitsubishi-electric","category-nvidia","category-pirates-of-the-caribbean","category-poloroid","category-reald","category-samsung","category-severtson","category-sony-digital-cinema","category-sony-pictures","category-tom-rothman","category-tronlegacy","category-variety","category-vincent-pace","category-volfoni","tag-3ality-digital","tag-3d-china-ltd","tag-3d-entertainment-summit","tag-3deecentral","tag-abc-disney","tag-adrian-askarieh","tag-ample-luck-international-capital-group-ken-ralston","tag-blu-ray-disc-association-greg-passmore","tag-bob-dowling","tag-bryan-burns","tag-bsat-labs-llc-baruch-productions","tag-bsat-labs-llc-baruch-productions-michael-cai","tag-ce-daily","tag-ce-daily-james-bower","tag-chris-cookson","tag-cinedigm-content-and-entertainment-group-richard-doherty","tag-consumer-electronics-association-steven-poster","tag-creator-series","tag-crytek-gmbh","tag-deg-the-digital-entertainment-group","tag-deg-the-digital-entertainment-group-james-stewart","tag-deg-the-digital-entertainment-group-jim-fischbach","tag-digital-cinema-solutions","tag-disney-interactive-studios-andy-parsons","tag-dolby-laboratories","tag-dolby-laboratories-tom-bracken","tag-dolby-labs","tag-double-helix-games-jonas-tanenbaum","tag-dreamworks","tag-dreamworks-derek-manning","tag-espn","tag-evpcmo","tag-fox-sports-michelle-martell","tag-geneva-film-co-andrew-stucker","tag-godzilla-barry-sandrew","tag-hollywood-3d-director-game-brian-rogers","tag-hyundai","tag-imax-corporation-buzz-hays","tag-inc-depthq-stereoscopic-cevat-yerli","tag-inc-alec-shapiro","tag-inc-patrick-naud","tag-international-cinematographers-guild-bai-qiang","tag-interpret","tag-intrepid-management-group","tag-intrepid-management-group-john-gaudiosi","tag-james-cameron","tag-jeffrey-katzenberg","tag-john-rubey","tag-journalist-josh-greer","tag-laika-ken-venturi","tag-legend3d-neil-schneider","tag-legend3d-rich-marty","tag-lightspeed-design","tag-llc-david-cohen","tag-llc-gabrielle-chamberlin","tag-los-angeles-times-chris-ward","tag-m-night-shyamalan","tag-magiera-consulting-jim-mainard","tag-marc-finer","tag-masterimage-3d","tag-masterimage-3d-richard-laberge","tag-masterimage-3d-stuart-bowling","tag-meyer-sound-laboratories","tag-microsoft","tag-microsoft-frederik-du-chau-eric-edmeades","tag-mitsubishi","tag-mitsubishi-jonathan-dern","tag-multiverse-yusuf-broachwala","tag-ncm-media-network-richard-j-verrier","tag-neil-stiles","tag-nvidia-corporation","tag-nvidia-corporation-jeff-cove","tag-odd-world-inhabitants","tag-oddmobb-inc-ron-lim-al-lopez","tag-panasonic","tag-panasonic-corporation-of-north-america","tag-panasonic-corporation-of-north-america-mike-dawson","tag-paramount-pictures-deborah-senior","tag-passmore-lab-joe-peixoto","tag-ph-d","tag-press-releases","tag-prime-universe-productions","tag-prime-universe-productions-todd-baker","tag-professional-solutions-of-america","tag-reald-3d","tag-reald-john-meyer","tag-reald-megan-pollock","tag-reald-phil-groves","tag-s3dga-meant-to-be-seen-kurt-schwenk","tag-samsung-electronics-brian-vant-hull","tag-screen-digest-peter-koplik","tag-sensio-technologies-lorne-lanning","tag-sony-3d-technology-center","tag-sony-corporation-of-america-scott-hettrick","tag-sony-electronics","tag-sony-electronics-chris-subagio","tag-sony-electronics-amy-jo-smith","tag-sony-electronics-frank-demartin","tag-sony-pictures","tag-sony-pictures-home-entertainment-jeff-maynard","tag-sony-pictures-imageworks-matty-rich","tag-spatial-view-marcy-magiera","tag-srs-labs-jeff-berman","tag-technicolor-3d","tag-technicolor-3d-corey-bridges","tag-the-kerner-group","tag-the-kerner-group-phil-eisler","tag-the-weinstein-company-and-dimension-films-robert-mayson","tag-toyota-motor-sales-tms","tag-ubisoft-michael-pachter","tag-unicomm","tag-unicomm-llc","tag-usa","tag-variety","tag-variety-dave-cook","tag-walt-disney-studios","tag-walt-disney-studios-home-entertainment-sandy-climan","tag-wedbush-morgan-securities-philippe-paquet","tag-worldwide-cinema"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>3D Entertainment Summit 2011 Confronts Reality \u2013 AND IS NOT AFRAID! - WormholeRiders Conventions Corner<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wormholeriders.org\/cc\/2011\/10\/04\/3d-entertainment-summit-2011-confronts-reality-\u2013-and-is-not-afraid\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3D Entertainment Summit 2011 Confronts Reality \u2013 AND IS NOT AFRAID! - WormholeRiders Conventions Corner\" \/>\n<meta property=\"og:description\" content=\"Hello 3D Entertainment fans, 3D content endured a number of hits from the audience, media, and creative practitioners since 2010\u2019s 3D Entertainment Summit, but the business intelligence of 2011 suggests 3D uptake is performing at least as well as other entertainment technologies (Blu-Ray discs, DVDs, High-definition digital film, etc) in [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wormholeriders.org\/cc\/2011\/10\/04\/3d-entertainment-summit-2011-confronts-reality-\u2013-and-is-not-afraid\/\" \/>\n<meta property=\"og:site_name\" content=\"WormholeRiders Conventions Corner\" \/>\n<meta property=\"article:published_time\" content=\"2011-10-05T04:42:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-11-12T07:47:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wormholeriders.org\/cc\/wp-content\/uploads\/2011\/10\/3D-Entertainment-Summit-Bob-Dowling-Vince-Pace-and-James-Cameron.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"478\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sean Connoly\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@WormholeRiders\" \/>\n<meta name=\"twitter:site\" content=\"@WormholeRiders\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sean Connoly\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/wormholeriders.org\\\/cc\\\/2011\\\/10\\\/04\\\/3d-entertainment-summit-2011-confronts-reality-%e2%80%93-and-is-not-afraid\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wormholeriders.org\\\/cc\\\/2011\\\/10\\\/04\\\/3d-entertainment-summit-2011-confronts-reality-%e2%80%93-and-is-not-afraid\\\/\"},\"author\":{\"name\":\"Sean 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